Who are you?
Rani by Neha Mahajan
ranibymahajan.com
facebook.com/ranibynehamahajan
twitter.com/ranibyneha
+91 9953684649
BB pin: 22475ED9

What do you do?
Rani is a solution for South Asians based abroad who want the most up-to-date styles straight from the capital of India. Our services allow those people living abroad the ability to buy traditional items and the latest fashions from New Delhi without being overwhelmed by coming to an unfamiliar city or even leaving the comfort of their own home. Rani specializes in all wedding related shopping consultation such as bridal outfits, bridal party outfits, bridal accessories, trousseau & gift packaging, jewelry, invitations, favors, puja supplies and MORE! We offer private consultations in Delhi, web conferences, teleconferences, and shopping escort services. We have a variety of packages to offer our clients that range from consultation services to plan a shopping itinerary, various packages for shopping escort services, and personal shopping services where we do the shopping for you.

Our team will create a personalized customer profile to understand the requirements and will ensure all items are completed on time and hassle free. Our team is known for their innovation and intuitive understanding of their clients

Where are you based?
Our office is in South Delhi, India. However, the unique aspect about our company is that we can do the shopping for you and have it sent to you anywhere in the world if you can’t come to India yourself.

Why do you do what you do?
The vision for this company started as I realized there was a demand from South Asian brides in the US for clothing, jewelry, invitations and more to be designed traditionally and fashionably from India. Many of these women, however, were either extremely overwhelmed once they arrived in Delhi or were unable to travel to India altogether. Shopping proved as very frustrating for many, as they were unable to communicate in Hindi and were unfamiliar with the Indian business culture. Many people also did not have any relatives or friends who could accompany them or give them tips about where to shop once they arrived in India. Most visitors come to India with a time constraint and need a personalized service that can help them get in touch with the desired vendors and the latest styles according to their tastes and budget. After I moved to Delhi, many acquaintances started contacting me about where to go shopping in Delhi and I realized that many of these people were clueless about how to get the best styles and deals in a limited time. I am extremely passionate about helping brides make their visions come true. Brides already are stressed out and we help ease their frustrations by planning their shopping itineraries and personally following up with the vendors to make sure their orders are completed to perfection and on time. Since I was born and raised in the US and am now living in India, I am able to understand both worlds and use this advantage to help my brides.

Do you work exclusively on South Asian weddings?
I have expanded the business to include not only brides but all visitors to Delhi who need assistance maneuvering around the city to get their shopping done. I offer a one stop shop for all your South Asian shopping needs. Describe some of your inspirations. I like things which are timeless and elegant for brides who do not feel they have the opportunity to wear their South Asian outfits very often. I love pieces which are classy yet striking and unique. Right now, I am in awe of regal floor length anarkhalis, anarkhalis with long trails, net suits with sequin sheeting or prints layered underneath, velvet appliqués, classy sari blouses with elbow length fitted net sleeves and gorgeous laces.

What are some mistakes you see most South Asian brides (and families) make?
They sometimes buy overpriced and out of date outfits from the US because of time & travel constraints. I feel South Asian brides in the US/UK do not have enough knowledge about the quality and value of fabrics and embroideries before making their purchases.

Do you cater to certain budgets only?
Not at all! We work with all budgets and do everything from a onetime consultation to one outfit to the entire wedding shopping for a bride. Also, all shopping itineraries are planned keeping the bride’s budget in mind.

Tell us about your strongest area.
We have very good relationships with all the vendors we work with. We have a large variety of preferred vendors to match all tastes and budgets. We are passionate about our work and truly enjoy making sure every bride is pampered & ecstatic about all her purchases.

Tell us about your weakest area.
We feel our services could help many brides to be, and are still working hard to increase awareness of our services globally.

How would you describe your working style?
Perfection and patience is our mantra when working to make our bride’s dreams and visions a reality. We also pride ourselves on keeping up to date with the latest fashion trends. Describe a particularly memorable wedding you’ve worked on. There was one client who came to India for two weeks and we worked on all her wedding outfits, bridal party outfits, jewelry, invitations, and gifts.  She had seen a beautiful Satya Paul couture lengha during fashion week. I was able to set up an appointment for her at the Satya Paul head office in Gurgaon and got the head designer to meet with us. We tweaked the lengha from the fashion show in order to suit her body type and style. After she left India, I followed up with Satya Paul to make sure the lengha was being completed on time, the finishing was perfect, and that it was shipping to her in the US on time! The lengha was stunning and the bride was thrilled to wear it for her reception.

What’s your number one wedding tip?
Make sure your outfit fits comfortably and perfectly. Any outfit will look gorgeous if it the fit is right and the bride is accessorized with a big smile!

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